Pitch Yourself Like a Pro

Career Job Search Writing

How to Craft an Exceptional Cover Letter

7 mins

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What is a Cover Letter

A cover letter is a crucial document that accompanies your resume when applying for a job. It serves as an introduction to your qualifications and a chance to express your interest in the specific position. Unlike a resume, which is a summary of your skills and experience, a cover letter allows you to personalize your application, demonstrating why you are the ideal candidate for the role. It’s your opportunity to highlight how your skills and experiences align with the job requirements and to showcase your personality and writing abilities.

The Importance of a Cover Letter

A well-crafted cover letter can significantly increase your chances of landing an interview. It provides context to your resume, explaining why you’re interested in the company and the specific role. It demonstrates your communication skills, attention to detail, and genuine interest in the position. Many hiring managers view a cover letter as a critical assessment tool, allowing them to evaluate your writing style, personality, and overall fit for the company culture. A compelling cover letter can set you apart from other applicants, especially in competitive job markets. Also, not having one is not a good sign. A bad one is worse.

Cover Letter Components

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A cover letter is generally organized into several key sections that work together to present a cohesive picture of your qualifications and interest. This structured approach ensures that you cover all the essential points and provide a clear and concise message to the hiring manager. Each section plays a critical role in making your cover letter effective and memorable. Properly formatted letter creates better first impression. Ensure all the important parts are in correct order.

Header Information

The header of your cover letter is the first thing the reader sees. It contains essential contact information and is crucial for professionalism. It should be concise, clear, and easy to read. This section sets the stage for your entire application and demonstrates your attention to detail. Correct information is very important to be able to be contacted by the hiring manager.

Applicant’s Contact Information

Include your full name, address, phone number, and email address. Make sure the email address is professional. Double-check all the information to avoid any errors that could prevent the employer from contacting you. It is also important to keep this information up-to-date, especially your phone number and email address.

Date

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Include the date you are submitting your cover letter. This is typically the current date. Ensure that the date format is consistent and appropriate for the region in which you are applying. It’s a simple detail that adds to the overall presentation of your letter.

Recipient’s Information

This section includes the name and title of the hiring manager, the company name, and the company address. If you can’t find the hiring manager’s name, research the company website or LinkedIn to find out who the best person to address your letter to. Addressing the letter to a specific person adds a personal touch, showing that you’ve taken the time to do your research.

Salutation

The salutation is the greeting of your cover letter. Use a professional greeting, such as ‘Dear Mr./Ms./Mx. [Last Name],’ if you know the hiring manager’s name. If you cannot find the name, ‘Dear Hiring Manager’ or ‘Dear [Department Name] Team’ are acceptable alternatives. Avoid generic greetings like ‘To Whom It May Concern,’ as they can make your letter feel impersonal. Keep the salutation relevant, and make it short.

Body of Your Cover Letter

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The body of your cover letter is where you make your case for why you are the best candidate for the job. This section should be well-structured, engaging, and tailored to the specific requirements of the position. It is the core of your cover letter, so focus your attention on it. Clearly articulate your interest, highlight your relevant skills, and provide specific examples of your achievements. This section is your chance to shine and leave a lasting impression.

Opening Paragraph

Start with a strong opening that grabs the reader’s attention. State the position you are applying for and how you found the job. Briefly explain why you are interested in the role and the company. A compelling opening immediately captures the hiring manager’s interest and sets the tone for the rest of the letter. Demonstrate your enthusiasm and make it clear why you are the right fit.

Highlight Your Skills and Experience

In the body of your letter, highlight the skills and experiences most relevant to the job description. Provide specific examples of how you have used these skills in the past and the results you achieved. Tailor your content to match the keywords and requirements in the job posting. This shows that you have the necessary qualifications and have a track record of success. The better the fit the better your chances are to get the job.

Quantify Your Accomplishments

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Whenever possible, quantify your accomplishments. Use numbers, percentages, and specific data to demonstrate your impact. For example, instead of saying ‘Improved customer satisfaction,’ state ‘Increased customer satisfaction by 15% within six months.’ This provides concrete evidence of your abilities and helps the hiring manager understand your value. Numbers speak louder than words and provide a clearer picture of your achievements.

Tailor to the Job

Customize your cover letter for each job application. Research the company and the specific role. Show that you understand the company’s mission, values, and needs. Highlight how your skills and experience align with the job requirements and how you can contribute to the company’s goals. Generic cover letters are easily spotted and often disregarded, so it’s crucial to demonstrate that you’ve taken the time to understand the role and the organization. Tailoring takes more time, but it significantly increases your chances of success.

Closing Paragraph

The closing paragraph should summarize your interest in the position and reiterate your qualifications. It’s your last chance to leave a positive impression and encourage the hiring manager to take action. A strong closing paragraph is essential for driving home your message and making a lasting impact.

Express Gratitude

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Thank the hiring manager for their time and consideration. Show your appreciation for the opportunity to apply for the position. This simple gesture demonstrates professionalism and courtesy. It reflects your positive attitude and respect for their time.

Call to Action

Include a call to action that encourages the hiring manager to take the next step. This could be inviting them to review your resume or requesting an interview. Make it clear that you are eager to discuss your qualifications further. Be proactive and show your enthusiasm for the role. Use your initiative and it may pay off.

Complimentary Close

Use a professional closing, such as ‘Sincerely,’ ‘Best regards,’ or ‘Thank you.’ Ensure your closing aligns with the tone of your letter. This is the final touch of professionalism that completes your cover letter. It shows you care about all the small details.

Proofread and Edit

Thoroughly proofread and edit your cover letter before submitting it. Check for any grammatical errors, spelling mistakes, or typos. Ensure your letter is clear, concise, and well-organized. Proofreading is critical for demonstrating attention to detail and professionalism. Have a second pair of eyes review your letter for any errors you might have missed. A clean, polished cover letter reflects positively on your abilities and seriousness about the job.

Formatting your Cover Letter

Proper formatting is essential for making your cover letter easy to read and visually appealing. A well-formatted letter is more likely to capture the hiring manager’s attention and leave a positive impression. Choose a professional font, use clear margins and spacing, and select a suitable file format for submission. Professional look and feel goes a long way.

Font Selection

Select a professional and easy-to-read font, such as Times New Roman, Arial, or Calibri. Use a font size between 10 and 12 points. Avoid overly fancy or decorative fonts, as they can be distracting. Consistency in font choice throughout your letter is important. Your choice of font reflects your attention to detail and professionalism.

Margins and Spacing

Set your margins to 1 inch on all sides. Use single-line spacing within paragraphs and double-line spacing between paragraphs. Ensure that the formatting is consistent throughout the document. Proper margins and spacing make your letter visually appealing and easier to read. A well-formatted cover letter demonstrates your attention to detail and professionalism.

File Format and Submission

Save your cover letter in a professional file format, such as PDF, unless the job posting specifies a different format. PDFs preserve the formatting of your document, ensuring that it appears as intended regardless of the recipient’s software. Always follow the instructions provided in the job posting for submitting your cover letter. Double-check the file name to ensure it’s clear and professional.

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